This movie is somewhat in the same category as Paranormal Activity and other ghostly/demonic found footage fare. The setup is different, as STAY focuses on a fashion model living in NYC. It's obvious that this is a small budget movie, but it still does a very nice job of being likable, sometimes funny, and it manages to get really, really dark by the end. The characters are also more enjoyable than you sometimes find with indie horror. You can take a chance on this movie because it's fun to see how far the characters fall (and it's a long way)! If you are a hardcore horror fan who likes gore... this is not your thing. This movie actually made me jump several times and it freaked my dogs out! I like paranormal movies, and I like low-tech style horror, so I was entertained.